Religious Trauma & High-Control Organizations

Religion & Consumer Behavior

• Statz, K. M., Delia, E. B., & Gordon, B. S. (2022). Identification in sport and religion: Exploring the overlap between two group identities. Sport Marketing Quarterly, 31(2), 89-100. 
  
• Consumer Responses to Christian Religious Symbols in Advertising journal article by Valerie A. Taylor, et al. in the Journal of Advertising, vol. 39, no. 2, 2010, pp. 79–92
• Minton, E. A. (2015). In Advertising We Trust: Religiosity's Influence on Marketplace and Relational Trust. Journal of Advertising, 44(4), 403–414. "Most religious consumers are more trusting of advertising than nonreligious consumers are. Advertisers need to seek a balance between targeting religious because of a heightened sense of trust yet not taking advantage of these more trusting consumers. In addition to advertising ethics, this research provides insight to advertisers in integrating belief cues into advertisements. Thus, advertisers need to understand the religious composition of their target market and be aware of the differential influence of belief cues on product evaluations for religious versus nonreligious consumers. Advertisers desiring to offer brand extensions to niche religious markets may be able to do so through use of subtle belief cues, which will likely not detract from a neutral religious stance of a brand as a whole."
• McAlexander, J. H., Dufault, B. L., Martin, D. M., & Schouten, J. W. (2014). The Marketization of Religion: Field, Capital, and Consumer Identity. Journal of Consumer Research, 41(3), 858–875. "Consumers face severe crises of identity and the need to rebuild their self-understandings in an unfamiliar marketplace of identity resources. Unable to remain comfortably in the field of their primary socialization, they are nevertheless bound to it by investments in field specific capital. In negotiating this dilemma, they demonstrate the inseparability and co-constitutive nature of ideology and consumption."
• Burroughs, B., & Feller, G. (2015). Religious Memetics: Institutional Authority in Digital/Lived Religion. Journal of Communication Inquiry, 39(4), 357–377. 
• Suzanne van Geuns (2019) Reading, feeling, believing: online testimonies and the making of Evangelical emotion, Journal of Contemporary Religion, 34:1, 97-115, "Online written testimony relies on compelling storytelling to move readers, making them practice what it feels like to hand over part of one’s own story to God."
• de Witte, M., de Koning, M., & Sunier, T. (2015). Aesthetics of Religious Authority: Introduction. Culture and Religion, 1–8, 2015
• Spirituality and well‐being: ‘New Age’ and ‘evangelical’ spiritual expressions among young people and their implications for well‐being journal article by Jacqueline Hodder (2009) in International Journal of Children's Spirituality, 14:3, 197-212
• The Influence of Religiosity on Consumer Ethical Judgments and Responses Toward Sexual Appeals journal article by Sanjay Putrevu and Krist Swimberghek in Journal of Business Ethics, vol. 115, no. 2, 2013, pp. 351–365
• Taylor, V. A., Halstead, D., & Haynes, P. J. (2010). Consumer responses to christian religious symbols in advertising. Journal of Advertising, 39(2), 79-92.
• Mathras, D., Cohen, A. B., Mandel, N., & Mick, D. G. (2016). The effects of religion on consumer behavior: A conceptual framework and research agenda. Journal of Consumer Psychology, 26(2), 298–311.

Evangelicalism + Business/Marketing

• A Culture of Entitlement: Cult Indoctrination Tactics and Consent Violations in American Christianity thesis by Wilson, C. Chicago Theological Seminary, 2021
• Slaughter, J. P. (2022). God's businessmen: Entrepreneurial evangelicals in depression and war. edited by Dochuk, Darren. Chicago: University of Chicago Press, 2017. xiv + 228 pp. ISBN 0-226-50977-X. Enterprise & Society, 23(1), 279-281. 
  
• Selling Soap and Salvation’: Billy Graham’s Consumer Rhetoric in Germany and the United States in the 1950s journal article by by Uta Balbier in American Studies, vol. 59, no. 2, 2014, pp. 137–152
  
• Leary, R. B., Minton, E. A., & Mittelstaedt, J. D. Thou Shall Not? The Influence of Religion on Beliefs of Stewardship and Dominion, Sustainable Behaviors, and Marketing Systems. Journal of Macromarketing, 36(4), 457–470, 2016 "Stewardship beliefs in turn positively influence one’s tendency to engage in sustainable behavior, while dominion does not."
• More Titillated Than Thou: How the Amish Conquered the Evangelical Romance Market journal article by Ann Neumann in The Baffler, no. 28, 2015, pp. 148–157
  
• Kreft J., Boguszewicz-Kreft (2021). Experience Marketing in the Service of the “Secular Religion” of Big Tech, 37th IBIMA Conference, 1-2 April 2021 Cordoba, ISBN: 978-0- 9998551-6-4, p. 10598 – 10605.
• Narnia as a Site of National Struggle: Marketing, Christianity, and National Purpose in ‘The Chronicles of Narnia: The Lion, the Witch and the Wardrobe’ journal article by James Russell Cinema Journal, vol. 48, no. 4, 2009, pp. 59–76
• Christianity Today’, J. Howard Pew, and the Business of Conservative Evangelicalism journal article bby Darren E. Grem Enterprise & Society, vol. 15, no. 2, 2014, pp. 337–379
• How to Win Friends and Convert People: Onnie Jay Holy and the Sales Culture of American Evangelicalism journal article by Michael D. Odom in Flannery O’Connor Review, vol. 11, 2013, pp. 123–135
• Why Evangelicals Like Wal-Mart: Education, Region, and Religious Group Identity journal article by Rebekah Peeples Massengill in Sociology of Religion, vol. 72, no. 1, 2011, pp. 50–77
• Bigger, Better, Louder: The Prosperity Gospel’s Impact on Contemporary Christian Worship journal article by Kate Bowler and Reagan Wen in Religion and American Culture: A Journal of Interpretation, vol. 24, no. 2, 2014, pp. 186–230.
• Branding as a Response to the ‘Existential Crisis’ of the Evangelical Lutheran Church of Finland book chapter by Katja Valaskivi
  
• Wong, H. M. (2008). Religiousness, Love of Money, and Ethical Attitudes of Malaysian Evangelical Christians in Business. Journal of Business Ethics, 81(1), 169–191.
• Zaloom, C. (2016), The Evangelical Financial Ethic: Doubled Forms and The Search for God in the Economic World. American Ethnologist, 43: 325-338.
• Harrigan, P., Roy, S.K. and Chen, T. (2021), "Do value cocreation and engagement drive brand evangelism?", Marketing Intelligence & Planning, Vol. 39 No. 3, pp. 345-360. 

Religious Trauma + Mental Health

• The Effects of Religion on Depression and Suicide Rates in the United States by Enomoto, C. E., Djaba, T., & Noor, S. A. in the  Journal of Philosophy, Culture and Religion, Vol. 23, 2016
• Christian religious functioning and trauma outcomes article by Harris, J. I., Erbes, C. R., Engdahl, B. E., Olson, R. H. A., Winskowski, A. M., & McMahill, J. in the Journal of Clinical Psychology, 64(1), 17–29, 2008
  
• Deconstructing Evangelicalism: A Letter to a Friend and a Professor's Guide to Escaping Religious Fundamentalism book by Hübner, J. A. Hills Publishing Group, 2020
• From Autonomy to Divinity: The Cultural Socialization of Moral Reasoning in an Evangelical Christian Community, journal article byDiBianca Fasoli, A. (2018), Child Dev, 89: 1657-1673.
  
• Anxiety and Avoidance in Adults and Childhood Trauma Are Associated with Negative Religious Coping article by Kosarkova, A., Malinakova, K., van Dijk, J. P., & Tavel, P. from the International Journal of Environmental Research and Public Health, 17(14), 5147, 2020
  
• De-Doxifying Miriam chapter by Alice Bach in A Wise and Discerning Mind: Essays in Honor of Burke O. Long, 2020, pp. 1–10
  
• Love of Neighbor in the Face of Religious Trauma chapter by Firestone, R. from the book The Future of Interfaith Dialogue: Muslim-Christian Encounters Through A Common Word, 2018
• Religious and Spiritual Factors and the Consequences of Trauma: A Review and Model of the Interrelationship article by Schaefer, F. C., Blazer, D. G., & Koenig, H. G. from The International Journal of Psychiatry in Medicine, 38(4), 507–524, 2008
• Influence of a Conservative Religious Upbringing on the Content of Psychosis paper by Ella Chrelashvili, La Salle University
• Toxic Theology as a Contributing Factor in Complicated Mourning by Terri Daniel, DMin, in the Journal of Pastoral Care & Counseling: Advancing Theory and Professional Practice through Scholarly and Reflective Publications, 73(4), 196–204, 2019
• Elisha, O. (2008). Faith beyond Belief: Evangelical Protestant Conceptions of Faith and the Resonance of Anti-humanism. Social Analysis, 52(1), 56–78. 
  
• The Art of Hearing God: Absorption, Dissociation, and Contemporary American Spirituality by T. M. Luhrmann in Spiritus 5: 133–157, 2005 by The Johns Hopkins University Press
  
• Wilkins, A. C. (2008). "Happier than Non-Christians": Collective Emotions and Symbolic Boundaries among Evangelical Christians. Social Psychology Quarterly, 71(3), 281-301. 
• Luhrmann, T.M., Nusbaum, H. and Thisted, R. (2010), The Absorption Hypothesis: Learning to Hear God in Evangelical Christianity. American Anthropologist, 112: 66-78.
• Ibrahim Abraham (2021) Saturday night and Sunday morning: value monism and pluralism in contemporary evangelical musicianship, Journal of Contemporary Religion, 36:3, 483-500

Mormonism (LDS) + Marketing

• Lofthouse, J. K., & Storr, V. H. (2021). Institutions, the social capital structure, and multilevel marketing companies. Journal of Institutional Economics, 17(1), 53-70. 
  
• Conroy, Brynne. (2022, February 2) I failed at multi-level marketing. It taught me a lot about my priorities -- and myself. The Business Insider. "I found other ways to be entrepreneurial and support myself without exploiting my closest friends and family members, putting them in positions where they felt like they couldn't say, "No."
• Umbach, Greg ("Fritz"). (2004). Learning to shop in Zion: the consumer revolution in Great Basin Mormon culture, 1847-1910. Journal of Social History, 38(1), 29+.
• Bates, S. (2012). Spreading the word, bit by bit: search engines of creation. The Wilson Quarterly, 36(2), 13+. 
• Chiung Hwang Chen (2011) Marketing Religion Online: The LDS Church's SEO Efforts, Journal of Media and Religion, 10:4, 185-205 
• Hutchinson, Janis (1995) The Mormon Missionaries: An Inside Look at Their Real Message and Methods [Trigger Warning: This book is written ironically(?) from a *very* Evangelical perspective. Despite this, the author highlights some important correlations between the LDS missionary growth model and secular marketing approaches.]

Religion + Management + Leadership

• The Influence of Christian Religiosity on Managerial Decisions Concerning the Environment journal article by Cui, Jinhua, et al. in the Journal of Business Ethics, vol. 132, no. 1, 2015, pp. 203–231.
  
• Tourish, D. (2005). Charismatic Leadership and Corporate Cultism at Enron: The Elimination of Dissent, the Promotion of Conformity and Organizational Collapse. Leadership, 1(4), 455–480
• Tourish, D., & Pinnington, A. (2002). Transformational Leadership, Corporate Cultism and the Spirituality Paradigm: An Unholy Trinity in the Workplace? Human Relations, 55(2), 147–172. 
• Tourish, D., Collinson, D., & Barker, J. R. (2009). Manufacturing Conformity: Leadership Through Coercive Persuasion in Business Organisations. M@n@Gement, 12(5), 360. 

Economics + Public Policy + Religion

• McKinnon, A. M. (2013). Ideology and the Market Metaphor in Rational Choice Theory of Religion: A Rhetorical Critique of ‘Religious Economies.’ Critical Sociology, 39(4), 529–543. 
  
• ‘I Want There to be no Glass Ceiling:’ Evangelicals’ Engagements with Class, Education, and Urban Childhoods. journal article by Strhan, A. (2017), Sociological Research Online, 22(1), 146–160. 
• Caste-Sensitive Church Planting: Revisiting the Homogeneous Unit Principle journal article by Mark Pickett in Transformation, vol. 32, no. 3, 2015, pp. 177–187
• Wilcox, C. (2003). Laying Up Treasures in Washington and in Heaven: The Christian Right and Evangelical Politics in the Twentieth Century and Beyond. OAH Magazine of History, 17(2), 23–29.
• Why Worry about Evolution? Boundaries, Practices, and Moral Salience in Sunni and Evangelical High Schools journal article by Jeffrey Guhin in Sociological Theory, vol. 34, no. 2, 2016, pp. 151–174
• Williams, D.K. (2011). Evangelical Economics: Reexamining Christian Political Culture from a Market-Based Perspective. Reviews in American History 39(1), 175-184. 
• Woods, O. (2012). Sri Lanka’s Informal Religious Economy: Evangelical Competitiveness and Buddhist Hegemony in Perspective. Journal for the Scientific Study of Religion, 51(2), 203–219.
• Scheitle, C. P., & McCarthy, J. D. (2018). The Mobilization of Evangelical Protestants in the Nonprofit Sector: Parachurch Foundings Across U.S. Counties, 1998–2016. Journal for the Scientific Study of Religion, 57(2), 238–257.
• Kelly, K. (2014). Evangelical Underdogs: Intrinsic Success, Organizational Solidarity, and Marginalized Identities as Religious Movement Resources. Journal of Contemporary Ethnography, 43(4), 419–455.
  

Marketing Megachurches

• Martin, P. P., Bowles, T. A., Adkins, L. T., & Leach, M. T. (2011). Black Mega-Churches in the Internet Age: Exploring Theological Teachings and Social Outreach Efforts. Journal of African American Studies, 15(2), 155–176. 
  
• Wade, M. (2015). Seeker-friendly: The Hillsong megachurch as an enchanting total institution. Journal of Sociology, 52(4), 661–676, 2016 
• The Light of the World: Mediating Divine Presence through Light and Sound in a Contemporary Megachurch by Rakow, K. in The Journal of Objects, Art and Belief, 16(1), 1–24, 2020 "...despite the capaciousness of the space an atmosphere of intimacy is created through a specific lighting scheme that departs from traditional church lighting practices."
• Ruhr, M., & Daniels, J. P. (2012). Subsidizing Religious Participation Through Groups: A Model of the “Megachurch” Strategy for Growth. Review of Religious Research, 53(4), 471–491
• Johnson, J. Megachurches, Celebrity Pastors, and the Evangelical Industrial Complex in Religion and Popular Culture in America, 3rd Ed,, eds. Bruce Forbes and Jeffrey Mahan (University of California Press, March 2017).
• Saffer, A. (2021). Promoting the Faith: Examining Megachurches' Audience-Centric Advertising Strategies on Social Media. Journal of Advertising. "Advertisers looking to increase online engagement should focus their efforts on persuasive messages that include the object-audience engagement strategy."

Missionaries + Fundraising + Marketing

• Social Capital, Race, and Personal Fundraising in Evangelical Outreach Ministries, journal article by Perry, S.L. (2013) in Journal for the Scientific Study of Religion, 52: 159-178. 
  
• Diversity, Donations, and Disadvantage: The Implications of Personal Fundraising for Racial Diversity in Evangelical Outreach Ministries journal article by Samuel L. Perry in Review of Religious Research, vol. 53, no. 4, 2012, pp. 397–418
• Hubspot. A Straightforward Guide to Missionary Selling [Note: This is a *secular* non-scholarly article from a well-known marketing service provider. They aptly identify examples of missionary marketing models in modern society: affiliate programs, pharmaceutical sales, etc.]
• Reeb, C., Hermans, C. M., & Simmers, C. S. (2016). Marketing Mission: The Divergence in Missiological Thought between Pastors and Missionary Leadership. International Bulletin of Mission Research, 40(3), 218–227. 
  
• Meador, Patrick. Be a Missionary, Not a Marketer. For The Church [Trigger Warning & Note: This *Evangelical* article shares six differences between a missionary and a marketer, from a current *missionary's* perspective. While I personally do not agree with each point, there is some interesting insight to be gained from listening to the "the other side of the fence."]

Labor + Work + Productivity + Religion

• The category of the culture of work as vocation: The proposal of the Evangelical Church in Germany for the current upheavals in the world of work, journal article by Kopiec, P. (2021) in HTS Teologiese Studies / Theological Studies, 2.
  

Sexual Abuse + Religion

• Clergy Sexual Abuse in the Roman Catholic Church. Exploring Contextual Factors journal article by Demasure, K. in Catholic Approaches in Practical Theology. International and Interdisciplinary Perspectives, CCLXXXVI, 153–166, 2016

• Sexual Violence at Christian and Secular Universities: Does Institutional Type Matter? journal article by Foubert, J. D., Durham, A., Houston, M., & Vanderwoerd, J. in Christian Higher Education, 1–14, 2020

• Sexual Violence on Religious Campuses journal article by Vanderwoerd, J. R., & Cheng, A. in the Canadian Journal of Higher Education, 47(2), 1–21, 2017

• Adults Recovering from Childhood Sexual Abuse: A Salutogenic Approach thesis by Cunnington C. at the University of Sheffield, 2020

Church + Gender Roles + Business

• The Baby Blanket or the Briefcase: The Impact of Evangelical Gender Role Ideologies on Career and Mothering Aspirations of Female Evangelical College Students, journal article by Colaner, C. W., & Giles, S. M. (2008), Sex Roles: A Journal of Research, 58(7-8), 526-534. 
  
• Sexism, Vocational Goals, and Motivation as Predictors of Men's and Women's Career Choice, journal article by Lameiras Fernandez, M., Rodriguez Castro, Y., Calado Otero, M., Foltz, M. L., & Gonzalez Lorenzo, M. (2006), Sex Roles: A Journal of Research, 55(3-4), 267-272. 
• Should Women Return Home? The Interactive Effects of Sexism and Economic Confidence, journal article byLi, Q., Huang, D., & Cui, M. (2012), Social Behavior and Personality, 40(3), 527-528. 
• Exploring the Communication of Evangelical Families: The Association Between Evangelical Gender Role Ideology and Family Communication Patterns, journal article by Colleen Warner Colaner (2009), Communication Studies, 60:2, 97-113
• Johnson, J. (2010). The Citizen-Soldier: Masculinity, War, and Sacrifice at an Emerging Church in Seattle, Washington. Political and Legal Anthropology Review, Vol.33 (2): 326-351.
• The Politicization of Family Life: How Headship Became Essential to Evangelical Identity in the Late Twentieth Century journal article by Anneke Stasson in Religion and American Culture: A Journal of Interpretation, vol. 24, no. 1, 2014, pp. 100–138
  
• She Works Hard(Er) for the Money: Gender, Fundraising, and Employment in Evangelical Parachurch Organizations journal article by Samuel L. Perry in Sociology of Religion, vol. 74, no. 3, 2013, pp. 392–415.
  
• Barbosa, J. R. (2022). Godllywood: A digital pedagogy for the evangelical woman. Explorations in Media Ecology, 21(1), 53-66. 
  
• Cristina Maria de Castro & Nina Rosas (2019) The centrality of the female body in Brazilian culture: Evangelical and Muslim responses, Journal of Contemporary Religion, 34:2, 275-290
• Kelsey Sherrod Michael (2019) Wearing your heart on your sleeve: the surveillance of women’s souls in evangelical Christian modesty culture, Feminist Media Studies, 19:8, 1129-1143

Religion + Masculinity + Porn

• Rasmussen KR, Kohut T. Does Religious Attendance Moderate the Connection Between Pornography Consumption and Attitudes Toward Women? J Sex Res. 2019 Jan;56(1):38-49. 
  
• Perry, S. L., & Snawder, K. J. (2017). Pornography, Religion, and Parent-Child Relationship Quality. Archives of sexual behavior, 46(6), 1747–1761. 
• Floyd, C. G., Landa, S., Saunders, M. A., & Volk, F. (2020). The Moderating Influence of Moral Disapproval of Pornography on Couples' Sexual and Relationship Satisfaction. Journal of sex & marital therapy, 46(7), 660–682. 
• Grubbs, J. B., & Perry, S. L. (2019). Moral Incongruence and Pornography Use: A Critical Review and Integration. Journal of sex research, 56(1), 29–37. 
• Wright P. J. (2022). Theoretically Suggested Divergent Predictions for Pornography Use, Religiosity, and Permissive Sexual Attitudes. Archives of sexual behavior, 51(2), 1281–1292. 
• Samuel L. Perry & Andrew L. Whitehead (2022) Porn as a Threat to the Mythic Social Order: Christian Nationalism, Anti-Pornography Legislation, and Fear of Pornography as a Public Menace, The Sociological Quarterly, 63:2, 316-336
• Harper, R. (2012). New Frontiers: Wild at Heart and Post-Promise Keeper Evangelical Manhood. Journal of Religion and Popular Culture, 24(1), 97-112.
• Ben Amor, N. E. H., Amor, N. E. H. B., Ghachem, M. S., Garrouch, K., & Mzoughi, M. N. (2014). Female Bareness in Print Advertisements: Do Religiosity and Gender Matter? International Journal of Marketing Studies, 6(3), 2014